To Park or Not to Park?
Rethinking the parking sign
In 2014, I tested out a redesign of the ubiquitous but notoriously confusing parking sign. I went guerrilla by targeting innocent signs starting with the one outside my apartment window. I couldn't be in every city in the world so I asked for feedback from drivers and regular people like you.Go to project blog
I had one question: Why couldn't parking signs be this simple? It resonated with people all over the world, eventually finding its way into city government in cities like LA, New Haven, and Brisbane in Australia. Today, it's in nine cities and helping drivers safe time and money (by as much as 60 percent!)
This project was an experiment by Nikki Sylianteng, a girl who's gotten one too many parking tickets and believes there is a better way. This hilarious Louis C.K. clip illustrates the probl